Internet Marketing

Course Overview

Internet Marketing

BIT204

Learn about internet marketing with this course. 

Course Overview

During this course, you will learn marketing and how to advertise your goods or services online. With the ever-evolving world, online shopping and technology is increasing every day. To connect with the general population of those who are using technology and online facilities, advertising online may be your most beneficial form of marketing. The skills learned in this course can be used in many different areas other than business owning, and these concepts may be relevant for marketing in other areas, other than online. The course will give you the tools you need to navigate the complex, rapidly changing world of Internet Marketing. Topics include social media marketing, online advertising, selling techniques using mechanisms such as: Selling through Websites, Online Advertising, Facebook, Twitter, LinkedIn, WordPress and Pinterest.

Subjects
There are 8 lessons and assessments to complete in this course:

Lesson 1: Scope and Nature of Social Media
Lesson 2: The Psychology of Internet Marketing
Lesson 3: Social Media Applications
Lesson 4: Websites, Advertising and Other Applications
Lesson 5: Capturing and converting customers
Lesson 6: Creating and Using Content
Lesson 7: Blogs and Newsletters
Lesson 8: Developing an Internet Marketing Program

Entry requirements
There are no general entry requirements for this course, just your drive, motivation, and passion for the industry. You may enrol into this course at any time and begin studying shortly after enrolment.

Duration study load
We allow up to 12 months to complete this course, although your actual completion time may be less depending on prior experience and the time you commit to your study. Approx 100 hours.

Payment Options
GROW Training Group offers a range of payment plans to suit any budget.

Course fees include course delivery and assessment, study materials and dedicated student support services.

Qualification
On completion of this course, a Statement of Attainment in Internet Marketing will be issued.